Republicans Continue Gaining Ground With Hispanic Voters
In case you missed it, Republicans are competing everywhere and continuing to earn the support of Hispanic voters as Latino communities across the country move away from Democrats’ out of touch radical agenda that drove up costs, opened the border, and made life harder for working families.
“Democrats continue taking Hispanic voters for granted while Republicans continue to earn the trust of Hispanic communities because we’re delivering on the issues families care about: safe neighborhoods, lower costs, lower taxes, and the opportunity to achieve the American Dream.” – NRCC National Hispanic Press Secretary Christian Martinez
Read more here or see excerpts below:
Where the NRCC is betting on Latinos
Politico
Ali Blanco and Makayla Gray
May 21, 2026
President Donald Trump is tightening his grip on the MAGA base, and Republicans are itching to prove they can hold his critical coalition together to maintain House control come November.
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The NRCC is bullish they can pull it off. And they’re pointing to three Trump-endorsed Latino candidates in their “MAGA Majority” program as evidence: Eric Flores in Texas’ 34th District, Tano Tijerina in Texas’ 28th’s District and Greg Cunningham in New Mexico’s 2nd District.
“Over the past decade, Hispanic voters have been steadily moving toward Republicans,” the NRCC’s Christian Martinez told Playbook. “This coalition didn’t happen by accident.” So the GOP is pitching “a new generation focused on delivering economic opportunity, public safety, and the American Dream,” he said. “That’s how Republicans are earning the trust of Hispanic communities, and how we will expand and keep the House.”
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“We value the same things, we’re conservative in our nature,” Cunningham told Playbook in an interview. “That’s what I’m trying to appeal to and speak to, is the real part of who we are as Hispanic people here.”
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The candidates say they’re undeterred. “This narrative that the Hispanic voter is running back to the Democratic Party — it is a false narrative,” Flores told Playbook in an interview. “It just isn’t right.”
Flores, an Army veteran and prosecutor, is taking on Democratic Rep. Vicente Gonzalez in his Rio Grande Valley seat. Flores calls himself a “product of South Texas” and argues Latinos there are primed to continue trending Republican.
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“We’re smart people, we’re going to stay more independent down here,” Tijerina added. And while he acknowledged the historic trends of the party in power taking losses in midterm elections, he argued Democrats “haven’t proved themselves” either. “That’s why I completely left [the Democratic Party], because enough is enough,” he said.
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Taken together, these districts will be among the biggest contests for which side can win over these deciding voters and take the House.
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